Overview

Google Cloud Next is the brand’s flagship user conference. I was brought in to lead visual direction on all speaker presentation materials—designing a scalable visual system and directing motion across the event.

Approach

Leading a team of 3 designers and 2 animators, I built a modular framework based on the event’s geometric logo. This system housed animation, illustration, and photography cohesively across hundreds of presenter slides.

I also storyboarded and directed branded animations used between sessions—moments of expression that formed Cloud product symbols or reinforced themes like data, security, or AI. Each piece balanced clarity with a bit of Google-y charm.