Moxxly Product Launch
Moxxly was a female-founded products company on a mission: to create badass products for women. To launch their redesign pumping kit, I wrote and filmed a product video, established a visual photography style, and codified their brand into easy-to-understand guidelines.
I art directed and photographed lifestyle flatlays illustrating how the
Moxxly Flow Breast Pump Kit fits into a working mama’s day.
Email & Social
Leading up to the product launch, I created email and social assets.
Many assets were short looping GIFs and videos.